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Growth

Social Media Marketing

Social media marketing here is driven by data and ROI, not vanity metrics. Campaigns are structured around your offer and buyer intent — from paid acquisition across Meta, LinkedIn, Instagram, and X to content that builds brand equity. Every audience, creative, and budget decision is tied to lead generation and conversion tracking.

What we deliver

  • Paid Ads & Retargeting across Meta, LinkedIn, Instagram, and X
  • Content strategy, calendar, and brand growth
  • Lead generation funnels and conversion tracking setup
  • Audience segmentation and lookalike modeling
  • Creative testing and performance optimization
  • Monthly reporting focused on cost-per-lead and ROI

Technologies

  • Meta Ads
  • LinkedIn Ads
  • Instagram Ads
  • X Ads
  • Google Analytics
  • Meta Pixel
  • LinkedIn Insight Tag
  • UTM & Conversion Tracking

Campaigns run on the same measurement discipline as other growth services. If landing pages or tracking cannot support conversion, those foundations are fixed before scaling spend.

Process

  1. 01

    Discover

    Goals, users, constraints, and what “done” means for the business.

  2. 02

    Plan

    Scope, stack, timeline, and the order of work — written down before build starts.

  3. 03

    Design

    Interface, structure, and the path a visitor or user actually takes.

  4. 04

    Develop

    Build, integrate, and review against the scope. No surprise rewrite at the end.

  5. 05

    Launch

    Deployment, analytics, Search Console, and a checklist for going live.

  6. 06

    Grow

    Search, local presence, campaigns, and maintenance after the launch week.

Deliverables

  • Channel and audience plan tied to your offer
  • Ad account setup, pixel/tag and conversion tracking
  • Content calendar and ad creatives
  • Live campaigns with retargeting sequences
  • Lead flow into CRM or sheets
  • Monthly report with what to scale and what to stop

Timeline

Strategy and tracking setup in the first 1-2 weeks; campaigns launch once creatives and audiences are approved. Optimization is continuous and reported monthly. Lead volume is not guaranteed.

FAQ

Is ad spend included?

No. Ad spend is paid directly to the platforms. The fee covers strategy, creative, setup, management, and reporting.

Which platforms should we prioritize?

Where your buyers actually spend time. Meta and Instagram for consumer reach, LinkedIn for B2B, X where it fits the audience — chosen per offer rather than defaulting to all at once.

Ready to scope this?

Share the outcome you want. You will get a scope, not a ranking promise.

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